Playing the long game – the true power of conferences

Wednesday 29 November 2017

The question is often asked: what is the benefit of conferences?

The real answer to that question often only emerges years after the events have taken place, when ideas presented and connections made later lead to breakthroughs that save lives, change society or redefine best practice and policy.

A new book launched today explores the long-term impacts of conferences through the stories of 10 prominent Australians who are synonymous with such breakthroughs.

Business Events Sydney (BESydney) and the University of Technology Sydney (UTS) have once again joined forces to undertake this groundbreaking research, which demonstrates the vital role that conferences have played in some of the most significant global discoveries of the last 50 years.

Lyn Lewis-Smith, CEO of BESydney, said that the stories demonstrate exactly how important conferences are: “These stories show why it’s vital to take the long view when thinking about conferences, and the impact they have. All the individuals in this book have helped to change the face of health, science and society, and each one has used conferences in some way to do that.”

‘The Power of Conferences: stories of serendipity, innovation and driving social change’ includes stories from Nobel Laureates Barry Marshall AC and Brian Schmidt AC, as well as a host of other Australian luminaries.

Professor Ian Frazer AC talks about the role conferences played in his discovery of the HPV vaccine, which is saving millions of women from HPV-related cancer – and may eradicate it within a generation.

For the father of photovoltaics, Scientia Professor Martin Green AM, conferences played an integral part in helping him and his team ‘outpace’ NASA and COMSAT in the global race to create a solar cell with 20% efficiency – and more recently go on to achieve an unequalled efficiency level of 40%.

While Professor Tom Calma AO and The Hon. Linda Burney MP describe how conferences have been instrumental in transforming educational opportunities and outcomes for indigenous children and young people in Australia.

The book was authored by international experts in the value of business events, Associate Professor Deborah Edwards and Associate Professor Carmel Foley, together with award-winning writer Cheryl Malone. “These stories show that through a meeting of minds, networks and friendships, discoveries occur which ultimately lead to significant benefits for society. We hope that readers are as inspired reading them as we were writing them,” said Associate Professor Edwards.

The Power of Conferences is available for download now from the UTS ePress website.


Thursday 15 March 2018

BESydney hails new Government Bid Fund a win for Australia

Business Events Sydney (BESydney) has today welcomed the announcement of the new Tourism Australia Business Events Bid Fund by the Australian Minister for Trade, Tourism and Investment, The Hon. Steven Ciobo MP.

Wednesday 15 November 2017

Sydney secures premier pathology event

With half the Australian population undertaking a pathology test each year, doctors rely on the results and analysis of expert pathologists to confirm diagnoses and treat patients. In total, a staggering 70% of medical decisions rely on pathology.

More from this category

Value-driven relationships propel BESydney’s results higher

Friday 5 Oct 2018

Value-driven relationships propel BESydney’s results higher

BESydney held its Annual General Meeting (AGM) on Thursday, 4 October. Speaking at the company’s AGM on the eve of the organisation's 50th anniversary, Board Chair The Hon. Bruce Baird AM reflected on a year of remarkable achievements.

Sydney Wins Bid for UN Work Safety Congress 2023

Tuesday 18 Sep 2018

Sydney Wins Bid for UN Work Safety Congress 2023

BESydney partnered with the Safety Institute of Australia to bid for the UN Work Safety Congress 2023 to be held in Sydney, with strong backing from SafeWork NSW and SafeWork Australia.

New Directors to help drive BESydney’s vision

Friday 14 Sep 2018

New Directors to help drive BESydney’s vision

Business Events Sydney (BESydney) has welcomed two new Independent Directors, Peter Grey and Bran Black, to the strategic event bidding organisation’s Board.